SEO Digital Group

If your website isn’t converting visitors, it may be time to invest in social proof! Social proof software can add more authenticity and trust to your website, so visitors are more likely to trust in your brand. The best social proof software can seriously improve conversions, leads, and sales, so it is a great investment for your business’ website!  Many websites forget about trust factors like social proof, but this is an essential factor of CRO. Find the best social proof software tools to improve your conversion rate. What is Social Proof? Social proof is also known as informational social influence. In marketing, social proof is used to improve conversions by getting visitors to trust your products or services. The idea behind social proof tools is that web visitors are more likely to trust your brand if they see that other customers have trusted it and been satisfied.  Consumers are less likely to trust brands trying to sell to them, but they will trust their fellow ...

Keyword research is vital to any website’s SEO. If you’re creating content or optimizing landing pages, it’s important to find the best keywords to rank your website on Google and other search engines. Using the right keywords will drive traffic to your website, which can lead to sales, leads, and conversions.  In the world of SEO, keywords are the words and phrases on your website that make it possible for visitors to find your site via search engines. Using the right keywords for your business, blog, or any website is essential to bring visitors looking for your content to the site.  But how do you find the keywords that will attract the right audience to your website? You can try to brainstorm what people might be searching for, but the best way to find keywords is to use keyword research tools. We do keyword research for all of our content, so check out our reviews of the best keyword tools to improve your website’s SEO.  Top 7 Keyword Tools  SEMRush...

About the Client  Platform: WordPress Goals: Increase private dining leads for all locations, improve location-based organic search rankings  Strategy: Landing page optimization, on-page optimization, link building   About the Campaign The client, Harvest Seasonal Grill & Wine Bar, is a multi-location restaurant that serves sustainably sourced, farm-to-table cuisine . Their health-conscious, rotating menu helps them to stand out among other restaurants and adds the appeal of new menu items each season. They wanted to improve organic search rankings for all of their locations as well as increase private dining leads for each location.  The restaurant has nine locations in total. Locations in Pennsylvania include Lancaster, Radnor, North Wales, Newtown, Montage, Harrisburg, and Glen Mills. They also have locations in Moorestown, NJ, and Delray Beach, FL. Improving search rankings and event leads for such a wide spread of locations requires a focused SEO ...